Problem
Too much signal. Too little direction.
TRIBE v2 can predict brain responses to naturalistic video, audio and language. The client needed that dense output translated into a workflow that supports real creative decisions.
Confidential client · Bespoke AI software
See the moment a video connects.
A state-of-the-art analysis platform built around Meta’s TRIBE v2 — turning multimodal brain-encoding output into second-by-second, editing-friendly insight about how a viewer may respond.
Neural video intelligence
Model layer
TRIBE v2 · multimodal
Tri-modal input
Video + audio + language
Temporal insight
Second-by-second
Actionable output
Built for editors
The challenge
Research-grade intelligence, without the research-grade interface.
Response
A product, not a model demo.
We designed the upload, processing, timeline, interpretation and report layers as one coherent product — with hierarchy, feedback and guardrails built in.
01
Ingest
The client uploads a cut and the system prepares its visual, audio and language streams for analysis.
02
Encode
Meta’s TRIBE v2 maps the naturalistic stimulus to predicted cortical activity across time.
03
Interpret
Raw model output becomes readable attention, salience and response signals with context and caveats.
04
Improve
The interface points editors to the moments worth testing, tightening or protecting in the next cut.
Inside the product
Complex under the hood. Calm on the screen.
01 · Analysis workspace
A single workspace for the video, its timeline and the signals that matter.
02 · Neural analysis
Dense model output translated into a visual read a creative team can actually use.
03 · Engagement timeline
Moment-by-moment signals make peaks, drops and pacing decisions easy to locate.
04 · Creative feedback
Recommendations are connected to the exact point in the cut that prompted them.
05 · Client report
A polished report turns the analysis into a shareable decision-making artifact.
06 · Signal detail
Small interactions keep complex information understandable at a glance.
The result
A new kind of creative feedback loop.
The client can move from a finished cut to a structured, time-linked read of predicted response — then carry those insights directly into the next edit. The software keeps the science visible while staying honest about prediction, uncertainty and interpretation.
01Bespoke workflow
02Interpretable signals
03Editing-friendly feedback
04Shareable reports
Your problem, engineered
Need software that does not exist yet?
That is exactly the kind of brief Rockmount is built for.