The field notes

Useful answers.
Clearer decisions.

Practical guides to being found online, choosing software and putting AI to work. Start with the question that matters to your business.

Practical checklist · 10 October 2026

Is your website ready for AI search?

Six checks for accessible pages, useful answers, credible evidence and a clearer enquiry journey. Free to read, no sign-up.

Use the checklist ↗
Decision guide · 8 September 2026

Bespoke software or off-the-shelf?

When to buy, when to build and when a small integration is the better answer. Includes a comparison and a scoping checklist.

Read the guide ↗